Our Top Marketing Tools
Why Contractors Need a CRM
(Customer Relationship Management Tool)
Running a contracting business isn’t just about doing the work — it’s about making sure no lead falls through the cracks. Too many contractors lose jobs because:
A CRM (Customer Relationship Management system) solves this by keeping all your leads, quotes, jobs, and follow-ups in one place.
Here are two contractor-friendly CRMs we recommend:
Pipedrive – Keep Your Leads Organized and Close More Jobs
Pros:
– Visual pipeline makes it easy to track every lead.
– Great for managing the sales side — leads, quotes, proposals.
– Automatic reminders so you never miss a follow-up.
– Integrates with email, scheduling tools, and marketing.
– Affordable and easy to learn.
Cons:
– Not designed for scheduling crews in the field.
– Focused mainly on sales, not job management.
👉 Best for contractors who want to stay on top of leads and close more jobs.
Jobber – The All-in-One Scheduling & Invoicing Tool for Contractors
Pros:
– Built specifically for contractors and service businesses.
– All-in-one: scheduling, job tracking, quotes, invoicing, payments.
– Easy mobile app for crews in the field.
– Client portal makes you look professional.
– Can handle recurring jobs and maintenance plans.
Cons:
– Less focused on sales pipeline tracking.
– Higher monthly cost than Pipedrive.
👉 Best for contractors who need an all-in-one system for scheduling and job management.
Why Contractors Need Marketing Tools
Even the best contractor won’t get steady jobs if no one knows they exist. Word-of-mouth is powerful, but in today’s world, most homeowners search online first before hiring. That means contractors need to:
That’s where the right marketing tools come in. You don’t have to spend hours figuring it out — here are the two we use and recommend to keep marketing simple, effective, and consistent.
Canva – Make Your Business Look Professional in Minutes
Why Contractors Need It:
You don’t need a graphic designer to make your business look professional online. Canva lets you quickly create jobsite before/after posts, flyers, estimate templates, and even business cards.
Pros:
– Drag-and-drop design — no experience needed.
– Thousands of templates for social posts, flyers, and proposals.
– Brand Kit keeps your logo, colors, and fonts consistent.
– Works on desktop or mobile app.
Cons:
– Takes a little practice to learn templates.
– Best features require Canva Pro.
👉 Best for contractors who want professional-looking marketing without the cost of hiring a designer.
Jobber – The All-in-One Scheduling & Invoicing Tool for Contractors
Why Contractors Need It:
Managing social media by hand takes way too much time. With Metricool, you can plan posts ahead of time, post across multiple platforms, and even track performance to see what’s working.
Pros:
– Schedule posts for Facebook, Instagram, LinkedIn, TikTok, and more.
– View all comments and messages in one inbox.
– Easy-to-read analytics show what content drives leads.
– Saves hours each week vs. posting manually.
Cons:
– Doesn’t create graphics (you’ll need Canva for that).
– Free version is limited.
👉 Best for contractors who want to post consistently without living on social media.
“We have 2 businesses and have utilized Ashley’s services for 2 years. Ashley has been a dream! She has always executed beyond our expectation! She is fair and reasonable. We recommend her to everyone.”
Katelin Rogers – A Touch of Class Cleaning Solutions
“Working with Ashely has been very easy and would highly recommend using this company.”
Todd Beck – Redline Heating & Cooling
“They took our jumbled mess of a website and transformed it into a professional showcase we could have only dreamed of. Ashley’s professionalism, knowledge and flare are exactly what our business was missing! She is punctual and very communicative. We would highly recommend them!
Joe Rogers – Granite State Stonescapes